Outside Communications Blog

Video Call Sheets Destroy “Artistic” Approach

Don’t you love the abstract randomness of postmodern art? Whether it’s colors and shapes painted on a foam canvas or moldy food and fluorescent lights in a plexiglass case, the creations of anti-logic are fascinating. However, while I enjoy…

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DTNA D&I Website Build

Recently, we had the privilege of building an employee website for Daimler Trucks North America’s Diversity & Inclusion department. We were excited to collaborate with their team on this project. From site design and development to ongoing content creation, we’ve been super fortunate to work with such an amazing group of people. Website Design Goals […]

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Website Redesign- 5 Things to Consider

It’s a scenario we hear over and over again: your website is old and tired. Its design and development issues are probably a source of heartburn. There’s a good chance you weren’t happy with the site when you completed it the last time, but it is certainly better than nothing. Now, it’s a new day […]

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4 Reasons Why Location Scouting Matters

When it comes to cooking up a successful video production project, planning and preparation is the secret sauce. It’s no surprise that we want your video to turn out great. But it may surprise you to learn that the ultimate success or failure of your video often hinges on what happens before the camera begins […]

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“Nobody Cares About Your Content”

Part 3 of my top three takeaways from the 2018 Digital Summit Portland’s 2-day Digital Summit left a deep impression on this nerdy project manager from Lake Oswego. I’m excited to share my personal top three digital marketing takeaways from the 2018 Summit. My first takeaway was all about mobile, and what it means for […]

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Intent-based search is getting smarter, but still needs our help

Part 2 of my top three takeaways from the 2018 Digital Summit An important part of staying up to date with our work is attending events like the Digital Summit in Portland. This year’s Digital Summit did not disappoint, as thought leaders and professionals from diverse industries gathered to tackle digital marketing ideas. Not surprisingly, […]

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Mobile is key for SEO

Mobile and SEO: Part 1 of my top three takeaways from the 2018 Digital Summit Staying up-to-date on trends in digital marketing as it relates to the SEO services we provide to our customers is important to us at Outside Communications. Often, the events we attend require travel. This week, it was nice to stay […]

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SEO and JavaScript Website Development

Everything moves quickly in the digital marketing world. The techniques we use to reach people, technical SEO, and even the apps and software that help us accomplish these tasks are evolving too fast for most businesses to keep up. And because we continue to require more of the web, development languages and techniques are also […]

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Local Search and Physical Bounce Rates

You don’t need to be a digital marketing professional to know that Google’s local search results are a big deal for businesses that deliver services and products to local audiences. Where a business shows up in the local search results could offer a big boost in business – for your company or your competitor’s, whichever […]

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HTTPS- time is running out to make the switch

As part of the SEO work that we do for our digital marketing customers, we recently finished converting our remaining clients websites to HTTPS. Google has been pushing for property owners to secure their sites for at least a year and we’re getting to a point where Google is going to quit asking and simply through […]

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