The other day, I listened to a sermon by John Mark Comer of Bridgetown Church in Portland. In the context of “simplicity,” he talked about “gripping”–holding on tightly to the things that mattered most. He challenged the concept and urged listeners to loosen their grip on “the things of this world.” I’ve thought about this […]
Website Redesign- 5 Things to Consider
It’s a scenario we hear over and over again: your website is old and tired. Its design and development issues are probably a source of heartburn. There’s a good chance you weren’t happy with the site when you completed it the last time, but it is certainly better than nothing. Now, it’s a new day […]
Mobile is key for SEO
Mobile and SEO: Part 1 of my top three takeaways from the 2018 Digital Summit Staying up-to-date on trends in digital marketing as it relates to the SEO services we provide to our customers is important to us at Outside Communications. Often, the events we attend require travel. This week, it was nice to stay […]
SEO and JavaScript Website Development
Everything moves quickly in the digital marketing world. The techniques we use to reach people, technical SEO, and even the apps and software that help us accomplish these tasks are evolving too fast for most businesses to keep up. And because we continue to require more of the web, development languages and techniques are also […]
Website Page Speed- Why the Obsession?
It was late 2014, and we were asked to design and develop a site for a prominent fishing boat manufacturer. The client wanted a unique and captivating website, and we were excited about the many possibilities. They wanted it to be good and had given us permission to do whatever we needed to make it happen. […]
How Design and Copywriting Make Your Custom Website Sing
Planning a new custom website or revitalizing an old one is a collaborative process among clients, copywriters and web designers. Clients usually have ideas for how they want their websites to appear. Messaging, functions and inspiration from other sites may get the creative juices flowing. But what happens when the rubber meets the road? After we’ve […]